Cookie Usage Policy

Understanding Our Cookie Usage

At PureIQ Energy, we believe in complete transparency about how we collect and use information when you visit our website. This policy explains our use of cookies and similar tracking technologies on pureiqenergy.com.

Cookies are small text files that websites place on your device to remember information about your visit. Think of them as digital sticky notes that help us provide you with a better browsing experience and understand how our site performs.

Why We Use Tracking Technologies

We use cookies and similar technologies for several practical reasons. Some are absolutely necessary for our website to function properly – without these, you wouldn't be able to navigate between pages or access secure areas of our site.

Other cookies help us understand which pages are most useful to our visitors, identify technical issues, and improve our content based on real user behavior. We also use some tracking to remember your preferences, so you don't have to reset them every time you visit.

Types of Cookies We Use

How Tracking Enhances Your Experience

Personalized Content Delivery

When you visit different sections of our website, cookies help us understand your interests in project budget management tools and solutions. This allows us to prioritize relevant content and resources that match your needs.

Technical Performance Optimization

Our analytics cookies help us identify pages that load slowly or features that aren't working properly. Last month, this data helped us fix a form submission issue that was affecting 12% of our Canadian visitors.

Content Effectiveness Measurement

We track which educational resources are most helpful to visitors working on budget management projects. This information guides our content development – for example, our 2024 data showed high interest in cost estimation tools, leading us to expand that section significantly.

Data Retention and Your Control

Storage Duration

Different cookies have different lifespans. Session cookies disappear when you close your browser, while persistent cookies might remain for up to two years. Most of our analytics cookies expire after 24 months, though some essential ones may last longer to maintain site functionality.

Your Control Options

You have several options for managing cookies on our site. The simplest is using our cookie rejection button above, which will remove all non-essential cookies and remember your preference for future visits.

Third-Party Integration

Some features on our website integrate with external services that may set their own cookies. For example, if we embed content from other platforms or use external analytics services, those providers may place cookies according to their own policies.

We work only with reputable service providers who maintain strong privacy practices. However, we encourage you to review the privacy policies of any third-party services if you have concerns about their data collection practices.

Marketing and Advertising Partners

We may work with advertising partners to reach potential clients interested in budget management solutions. These partners might use cookies to measure campaign effectiveness and prevent showing you the same advertisements repeatedly.

When you decline non-essential cookies using our tool above, we signal these partners to respect your privacy preferences and limit their data collection on our site.

Updates to This Policy

We review and update this cookie policy regularly to reflect changes in our practices or legal requirements. When we make significant changes, we'll update the "Last Updated" date at the top of this page.

For major policy changes that affect how we collect or use data, we may also provide additional notice through our website or direct communication with registered users.

We recommend checking this page periodically if you want to stay informed about our cookie practices, especially if you're a regular visitor to our site.